An important strategic decision has been revealed by Chowdeck, a Nigerian on-demand food delivery company. Chowdeck is well-known for generating an astounding monthly gross merchandise value (GMV) of ₦1 billion ($1.2 million) in the month of November.
The company has formally entered into a partnership with the retail behemoth Shoprite in order to broaden its scope of operations and reshape the landscape of the grocery market.
The announcement of the relationship was made by Kennedy Ofor, who is the Head of Business and Sales at Chowdeck. He made the announcement on his social media page and expressed his delight about having Shoprite on their list of supermarket chain partners.
Bolt announced that it will no longer continue this aspect of its business in order to streamline its resources and maximise its overall efficiency. Chowdeck is a Nigerian food delivery startup that was founded in October 2021 by Femi Aluko, Olumide Ojo (CTO), and Lanre Yusuf (COO). Bolt is backed by Y Combinator. Chowdeck has rapidly become a force in the food delivery scene.
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There are five cities that are served by the platform, including Lagos and Abuja. The site has more than 300,000 members and an average of 60,000 monthly users.
Through this partnership, Chowdeck is making a huge transition, expanding its operations beyond the sphere of restaurant meal delivery and into the realm of supermarket delivery.
In Nigeria, Shoprite is a household name that is linked with grocery shopping. Shoprite provides its extensive network of outlets and product varieties to complement Chowdeck’s quick delivery system.
Chowdeck is currently positioned as a one-stop shop, according to Kennedy Ofor, and they have over 11,000 stock-keeping units (SKUs) available on their platform, which allows them to meet every grocery requirement.
This move is in accordance with Chowdeck’s objective to give its users with an upgraded online shopping experience, as well as unsurpassed convenience, a greater selection of products, and faster delivery.
On a variety of social media channels, observers have expressed their opinions regarding the strategic relevance of this partnership. It was noticed by several that Chowdeck responded to customer feedback in a timely manner, turning a recommendation into a reality by including Shoprite on their list of supermarket chain retailers. A number of individuals acknowledged the more widespread tendency in the digital delivery industry, highlighting the significance of diversification.
During the course of this relationship, Chowdeck intends to reimagine the experience of grocery shopping in Nigeria by capitalising on Shoprite’s popularity and expanding its reach in order to offer consumers in a number of cities the ability to receive supermarket delivery that is both efficient and convenient.
According to those in the sector, cooperation is a game-changer since it demonstrates the power of collaboration and has the ability to redefine the way in which Nigerians fulfil their day-to-day shopping requirements.
About Chowdeck
Customers and vendors in Nigeria can connect through Chowdeck, an on-demand meal delivery service and marketplace offering food and drinks from a variety of cuisines and locales. Fast delivery, round-the-clock support, and a large selection of restaurants are all at your fingertips when you place an order with our service. Users can order and have delivered a wide variety of meals, both domestic and foreign. Chowdeck has a diverse menu courtesy of its partnerships with many eateries, one of which being Chicken Republic.
Chowdeck is a fantastic choice to think about if you’re in the mood for food but don’t feel like leaving the house. In a matter of minutes after downloading the app, you may get food delivered from a diverse array of eateries serving everything from African to Continental cuisines.
