Zydii, Venture for Africa offer go-to-market training

Zydii, a leading digital workforce platform, has announced a strategic partnership with Venture for Africa (VFA), a talent accelerator, to introduce a comprehensive Go-to-Market strategy course tailored for African businesses.

This collaboration aims to equip businesses with the necessary tools to navigate real challenges, from market entry to regional expansion.

Zydii and Venture for Africa partnership details and objectives

The partnership between Zydii and Venture for Africa was announced on Tuesday. This initiative is designed to provide African businesses with hands-on, execution-focused training that addresses the unique challenges faced by startups and operators in the region.

As noted, “This partnership with Venture for Africa is about giving businesses the tools to navigate real challenges, from market entry to regional expansion”. The course will focus on practical strategies for market entry, customer acquisition, and brand positioning, leveraging Zydii’s expertise in digital training solutions and VFA’s talent acceleration capabilities.

Zydii’s platform is renowned for delivering localised digital courses via various channels, including WhatsApp, web, SMS, and USSD, making training accessible anywhere and anytime. This partnership aligns with Zydii’s broader mission to bridge the skills gap in the African job market by providing transformative digital training solutions. The collaboration with VFA further enhances Zydii’s offerings by incorporating specialised training in go-to-market strategies, which are crucial for businesses seeking to expand their market presence in Africa.

Zydii’s impact and expansion plans

Zydii’s expansion plans are supported by recent investments from Dob Equity, Kua Ventures, Kaleo Ventures, and the Nairobi Business Angel Network (NaiBAN), which will facilitate its growth in Kenya and expansion into Nigeria and South Africa.

This financial backing underscores the confidence in Zydii’s ability to deliver impactful digital training solutions across Africa. The partnership with VFA is part of Zydii’s broader strategy to enhance its offerings and support African businesses in achieving transformative growth through skilled workforce development.

As Zydii grows, its focus on providing Africa-centric digital content remains a key differentiator. The company’s catalogue includes over 70 localised digital courses co-created with African experts, addressing specific business needs in the region. This strategic alignment with VFA will further enhance Zydii’s position as a leader in digital workforce development in Africa.