OneOrder, the Egyptian innovator in the food and beverage supply chain, has secured a substantial $16 million in Series A funding. This infusion of capital, a mix of equity and debt, sets the stage for OneOrder’s ambitious growth into the Gulf Cooperation Council (GCC) region.
Helmed by CEO Tamer Amer and CTO Karim Maurice, OneOrder has disrupted the traditional supply chain model with its tech-driven approach, offering a single platform for the streamlined delivery of quality goods.
The company’s user-friendly application has been a game-changer for over 1,300 customers, simplifying the daily management of supplies with more than 700 stock-keeping units (SKUs) available for order.
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Since its inception in February 2022, OneOrder has demonstrated remarkable growth, following a $1 million initial fundraising with a $3 million seed round in December 2022. The latest Series A round, led by Delivery Hero Ventures and supported by Norrsken22, Nclude, and A15, is a testament to the confidence investors have in OneOrder’s vision and strategy.
OneOrder improves supply management
OneOrder’s mission to tackle the fragmentation and inefficiencies of the HoReCa supply chain in Africa and the MENA region has been met with innovative solutions.
By acting as a one-stop-shop and leveraging AI technology, OneOrder has significantly reduced the time and money spent by customers on supply management, with some reporting savings of up to 60%.
As OneOrder gears up for its expansion into the GCC, including key markets like Bahrain, Kuwait, Oman, Qatar, Saudi Arabia, and the UAE, the company is also enhancing its financing solutions and further developing its platform.
This strategic move promises to replicate OneOrder’s success in Egypt across the wider MENA region, revolutionising the HORECA supply chain and setting a new standard for the industry.
How the funding will impact OneOrder’s growth strategy
The $16 million Series A funding is a significant boost for OneOrder’s growth strategy, with several key impacts.
The funding will primarily fuel OneOrder’s expansion into the Gulf Cooperation Council (GCC) region, which includes Bahrain, Kuwait, Oman, Qatar, Saudi Arabia, and the United Arab Emirates (UAE). This move will allow OneOrder to tap into new markets and cater to a larger customer base.
The capital will also support further development of OneOrder’s technology, including its AI-assisted system, which has already been proven to save customers significant time and money. This could lead to more innovative features and enhanced platform capabilities.
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With the new funds, OneOrder can scale its operations to meet the demands of a growing market. This includes increasing its SKU offerings and improving logistics and delivery systems to ensure timely and quality service.
The funding will enable OneOrder to build up financing solutions for customers, such as embedded financing options, which can be a game-changer for many businesses in the food and beverage industry.
OneOrder plans to invest in recruiting top talent, especially in the field of AI, to drive its technology forward and maintain a competitive edge in the market.
Overall, this funding round is expected to position OneOrder as a leading player in the food and beverage supply chain across the MENA region and beyond by enabling it to pursue aggressive growth and innovation strategies.
