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Tag: Ubisoft

  • Release of Assassin’s Creed Shadows has been pushed to February 14

    Release of Assassin’s Creed Shadows has been pushed to February 14

    As expected, the company has officially moved Assassin’s Creed Shadows from November 15, 2024, to February 14, 2025. This indicates the company is ready to delay a video game’s release to polish it and make it brighter for gamers.

    For those who have been looking forward to Assassin’s Creed as a highly expected game, its impact on fans and the game world in general is rather severe. The extra time will be spent polishing these aspects, especially as we recently experienced with the launch of Ubisoft’s Star Wars Outlaws.

    This is also in line with a broader change of strategy at Ubisoft, the company attempting to make sure that the new Assassin’s Creed game will live up to the expectations of its fans.

    Read also: Ubisoft apologises for shadow marketing issues with Assassin’s Creed

    Strategic delay heightens expectations for a refined product

    Ubisoft’s decision to delay Assassin’s Creed Shadows also shows that the company adapts to changes in the market and never rushes a game to an uncertain launch. Some recent feedback has been taken from Star Wars Outlaws, which was riddled with bug issues and commercial failure despite having a perfect rating.

    As Marc-Alexis Côté, the Executive Producer at Ubisoft, mentioned, Shadows is feature complete but necessitates a few more days to polish. The experience drawn from the development of Outlaws is being applied in the final stages of *Shadows*, which is based in feudal Japan and is a feature that fans have long awaited. 

    The delay also is in tandem with Ubisoft’s plan to bolster its financial health after a couple of years of disappointing each quarter. To maximise the chances of selling Assassin’s Creed Shadows once it is released without many complications, Ubisoft wants to gain a better market share as the gaming industry is constantly changing.

    Significant changes, no season pass, and a return to steam

    However, one more significant change is that Ubisoft will drastically shift its release schedules. Unlike recent Ubisoft titles, Assassin’s Creed Shadows will be released on Steam right from the start, which means that the company is going back to a wider distribution scheme. This decision will probably make PC gamers happy, as they have been asking for Ubisoft games on this platform for a while now. 

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    The new game in the world of Assassin’s Creed

    Assassin’s Creed Shadows features the dual protagonists Naoe and Yasuke, who offer different play-style experiences. Being an action-adventure game set in feudal Japan, the game boasts strong storytelling, a rare exploration, and an incredibly varied system of combats. People have always expected this setting, proving that Ubisoft is willing to improve the gameplay experience.

    Now, with the release date shifted to February 14, 2025, fans should anticipate a polished game built upon the foundations of and paying tribute to the Assassin’s Creed franchise while at the same time serving as a starting for the latest cycle of the series.

    Since we are at the earlier stages of the new releases, we are still expecting them. Of course, fans will be expecting improved gameplay and storytelling from Assassin’s Creed Shadows, but that is not all that Ubisoft will need to get right. This may be the key moment in the future of Assassin’s Creed and Ubisoft as an industry leader in the modern video game market.

  • Ubisoft apologises for shadow marketing issues with Assassin’s Creed

    Ubisoft apologises for shadow marketing issues with Assassin’s Creed

    Ubisoft’s Assassin’s Creed Shadows production team publicly apologised to Japanese fans for advertising materials that “caused concern” in society. In a four-page response sent on X/Twitter in English and Japanese, the team pointed out that Shadows is a work of “compelling, historical fiction set in Feudal Japan” rather than an accurate depiction of history.

    The team sincerely regretted “some elements in our promotional materials having caused concern within the Japanese community”.Although details were not disclosed, the apology is most likely for the illegal use of the flag design of a modern Japanese re-enactment group in the concept artwork of the game.

    Read also: Ubisoft has made Assassin’s Creed Mirage available for iPhone and iPad

    Ubisoft underlined that the Assassin’s Creed games always employ imaginative license and fantasy elements to produce exciting encounters. This is illustrated with the protagonist of the game, Yasuke, a Black samurai from antiquity. The crew admitted their differences in Yasuke’s presentation as a warrior since there was little historical proof supporting his genuine purpose.

    The last comment was to inspire supporters to keep offering polite comments as the game moves towards its November 2024 publication. As stated in the disclaimer before every game in the series, Ubisoft emphasised that Assassin’s Creed Shadows is a work of fiction influenced by history.

    Controversy around shadows of Assassin’s Creed heroes

    The two playable heroes of Assassin’s Creed Shadows—Yasuke and Naoe—have generated discussion and criticism in many spheres. Some contend that Yasuke’s African background belies his sole playable samurai status, distorting Japanese history.

    Read also: What Can Players Expect from Romance and Intrigue in Dragon Age?

    Ubisoft has maintained Yasuke’s involvement, though, citing his “unique and mysterious life made him an ideal candidate to tell an Assassin’s Creed story” set in feudal Japan. The team also underlined Naoe, a Japanese shinobi, as a similarly vital protagonist with original gameplay.

    Though it’s difficult to distinguish between honest criticism and those using the challenges as a justification to criticise the game, fans have voiced concerns over its marketing and characters. As the creation continues, Ubisoft has reiterated that Assassin’s Creed Shadows is a work of fiction and invited polite remarks.

  • Ubisoft has made Assassin’s Creed Mirage available for iPhone and iPad

    Ubisoft has made Assassin’s Creed Mirage available for iPhone and iPad

    Ubisoft has made Assassin’s Creed Mirage available for iPhone and iPad. This is a big step forward for the gaming business. This AAA game can now be downloaded from the App Store. It has better graphics and features that you can use with your finger. Here is an outline of the game and what it has to offer:

    iOS and iPhone users can play Assassin’s Creed Mirage

    Set in Baghdad, the heart of the Middle East, Assassin’s Creed Mirage is a captivating prequel to Assassin’s Creed Valhalla. Players assume the role of Basim, a cunning street thief haunted by chilling visions.

    Read also: Microsoft reveals Call of Duty: Black Ops 6’s availability on launch day

    Seeking redemption, Basim joins the enigmatic group. The Hidden Ones and delves into their peculiar practices and beliefs. The game offers the same enthralling experience on iPhone and iPad, with the added advantage of user-friendly tools and accelerated graphics, thanks to hardware-accelerated ray tracing and mesh shading.

    Are you interested in trying out Assassin’s Creed Mirage?

    You can download the game for free and enjoy a 90-minute trial period. If you’re hooked, you can purchase the full version within the app for $49.99 after the trial period ends. But here’s the best part: for a limited time, the game is available at a discounted price of $24.99, allowing you to play to your heart’s content for the first two weeks.

    Running time and graphics

    Several sites have examined how well the game works on iPhones and iPads. The game can maintain its 30 FPS goal in open worlds and cutscenes, but some combat scenes have been said to have bad performance, with frame rates dropping into the mid-20s.

    The game can be challenging because the frame rate is only sometimes stable, especially during heated battles. There are three settings for the game’s graphics level: low, medium, and high. Medium graphics is the usual setting on iPhone 15 Pro models, which can keep the 30 FPS goal. Playing with low graphics settings can make things run faster, but the frame rate is still off.

    Read also: YouTube makes ‘Playables’ available to global gaming audience

    Coming out soon

    In other news, Prince of Persia: The Lost Crown will likely come out on Mac. This game is part of Apple’s effort to make all of its gadgets feel like consoles when it comes to gaming.

    There has yet to be a precise date for when the Mac version will be available. However, it will probably be announced at either the upcoming iPad event or the Worldwide Developers Conference in June.

    In conclusion, Assassin’s Creed Mirage is a big deal for gaming because it brings AAA console-quality games to iPhone and iPad. The game’s performance could be more stable, but the immersive experience and improved images make it an exciting addition to the gaming world.

    Apple is becoming a more prominent name in the gaming business by announcing that games like Prince of Persia: The Lost Crown will be coming out on Mac.

  • Ubisoft suspends X advertising on allegations of antisemitism

    Ubisoft suspends X advertising on allegations of antisemitism

    Ubisoft is the most recent business to appear on what appears to be an expanding roster of marketers removing their ads from Elon Musk’s X, formerly known as Twitter. The company, which may be the first video game publisher to do so, acknowledged to PCGamer and Axios that it has suspended advertising on the website.

    Ubisoft did not provide a detailed explanation for its decision, but advertisers on X have been ceasing to run ads on the social network since Musk endorsed a racist post and Media Matters released a study that featured brand ads next to Nazi imagery.

    IBM, Apple, Disney, Warner Bros., Sony, Comcast, and Paramount have all stopped running advertisements on X. Additionally, Lionsgate removed its advertisements, blaming Musk’s tweet for the decision. 

    Read also: Elon Musk’s X announces two new premium plans 

    According to Axios, Ubisoft’s Assassin’s Creed Nexus VR advertisement campaign was still visible to X users as of Monday morning. It’s not clear when the company stopped running ads on the social media platform, though, as Linda Yaccarino released a statement denouncing Media Matters’ report as “misleading and manipulated.”

    The CEO of X stated that “not a single authentic user on [the website] saw IBM’s, Comcast’s, or Oracle’s ads next to the content in Media Matters’ article,” and he called on users and advertisers to “stand with X.”

    Not long afterward, X formally launched legal action against the media watchdog, charging it of “intentionally and knowingly fabricating side-by-side images showing advertisers’ posts on X Corp.’s social media platform next to fringe white nationalist and Neo-Nazi content.”

    In its complaint, X clarified that in order for Media Matters to display advertisements next to antisemitic postings, it had to set up the proper parameters, which included following accounts that share fringe Neo-Nazi and white nationalist content.

    Media Matters described the lawsuit as “frivolous” and an attempt to “bully X’s critics into silence” in a statement. The group added, “It looks forward to winning in court and stands behind its reporting.”

    Hackers steal $690k from Vitalik Buterin’s followers on X (Twitter )

    About Ubisoft

    Ubisoft was established in 1986 by the Guillemot brothers in France. Popular franchises like Assassin’s Creed, Far Cry, and Tom Clancy’s have all been created or published by this studio. Ubisoft has its own game engine dubbed Anvil, which was created in-house by Ubisoft Montreal and has been used for most Assassin’s Creed titles and other Ubisoft games. 

    Ubisoft Connect is a no-cost service that unifies your Ubisoft gaming experiences across devices, platforms, and social features like achievements, leaderboards, and friends. It’s available on desktop computers, mobile devices, and consoles, and PC users get access to the 100+ game-strong Ubisoft+ library.