Tag: Ayoba

  • Nigerian Superapp Ayoba launches Adanian Labs Accelerator Programme

    Nigerian Superapp Ayoba launches Adanian Labs Accelerator Programme

    The all-in-one app Ayoba, which is changing the way people communicate, have fun, and do business online in Africa, is happy to reveal a strategic partnership with Adanian Labs. 

    The companies started the SME Accelerator scheme to help small businesses in Nigeria grow and get better. Small and medium-sized businesses (SMEs) in Nigeria help the economy grow and create jobs, so this work is very important.

    The SME Accelerator helps small businesses with their problems with money, technology, the market, and mentoring. The plan encourages innovation, competition, growth, and jobs that will last.

     Read also: Ayoba surpasses 25m monthly active users in Africa

    Ayoba’s all-in-one app and Adanian Labs’ collaboration

    Adanian Labs’ technical solutions and ecosystem development talents complement Ayoba’s all-in-one app for messaging, hyperlocal content, games, music, and e-commerce. 

    The SME Accelerator initiative would utilize these capabilities to give Nigerian SMEs digitization, mentorship, access to networks, technological support, and partner financing to overcome challenges and expand sustainably.

    The accelerator equips Nigerian SMEs with the digital age by providing targeted mentorship, investment, and technology. Businesses have two weeks to apply, and the top 20 will be announced when the programme opens on July 10. Adanian Labs accepts applications online.

    Recent estimates show that over 90% of African businesses are small and medium-sized, providing 50% of employment and 33% of GDP. 96% of Nigerian businesses are SMEs, employing millions and driving innovation and economic growth.

    Shiela Yabo, Ayoba’s Head of Ecosystem Development, remarked, “Empowering Nigerian SMEs could have a big effect.” The country can boost economic growth, job creation, and global competitiveness by strengthening this industry. Supporting small enterprises boosts Nigeria’s economy and society by fostering creativity, innovation, and prosperity.

    “We are excited to work with Adanian Labs to launch the SME Accelerator, a key project that will help small businesses in Nigeria,” Yabo added. “Together, we can help Nigerian SMEs reach their full potential, which will help the economy and lead to long-term growth.”

    Killian Mayua, Adanian Labs’ Nigerian national manager, stated, “We’re excited to work with Ayoba to launch the SME Accelerator programme, which has a lot of potential for small businesses in Nigeria.”

    If certain things change, Adanian Labs predicts Africa’s SME sector will attain its full potential.

    “We’ll support small and medium-sized enterprises,  the economy, and strengthen this vital sector.”

    The Ayoba-Adanian Labs SME Accelerator promotes entrepreneurship, creativity, and economic freedom. SME Hub Nigeria.

  • Ayoba surpasses 25m monthly active users in Africa

    Ayoba surpasses 25m monthly active users in Africa

    Ayoba app has revealed that it has surpassed the threshold of 25 million monthly active users in Africa. 

    This announcement came on the same day that the company was celebrating its fourth year in business. 

    This represents an increase from the 20 million monthly active users that were present in December 2022. The platform is accessible all around the world, but it has a significant emphasis on operating within the African continent. Nigeria, Cameroon, South Africa, Ghana, Côte d’Ivoire, Uganda, and the Republic of the Congo are some of the most important territories.

    Ayoba has prioritised the development of improved communication and content features thus far in the year 2023.

    These have been very warmly welcomed, as seen by the 35% rise in messages as well as the 16% increase in both the number of tales and VoIP calls. 88 million cards have been viewed by users across all channels, covering a wide range of topics like entertainment, education, food, fashion, and more.

    A huge step forward for the Android version of ayoba, the new ‘explore’ main page, was released recently. This page, which is now in the pilot phase, will eventually be pushed out to all of the main territories. It highlights our themes to our readers while bringing a streamlined style for simple navigation through the carefully curated high-quality content that Ayoba has compiled.

    Read also: Wi-flix debuts in Zambia in collaboration with MTN

    New Features added to Ayoba

    A direct shortcut to the microapp’s vertical was added to the bottom navigation bar during the first quarter at ayoba, which was another key evolution in the microapp’s vertical that occurred during this period. This area, which is referred to as an emerging “ecosystem for small African business,” gives service providers simple access to the existing user base of ayoba with no work required on their part. Some larger businesses are included in this category as well. 

    The microapps ‘live scores’ (which gives users access to the most recent sports results), ‘ayoba gifts’, ‘video play apps’,’sports,’ and’shopping’ are now the most popular ones on the market. 

    Ayoba was initially developed in collaboration with MTN, and it is now accessible on all networks. Users of the Ayoba platform in some participating territories are eligible to receive free daily data, which increases the platform’s value proposition*. Based on its current growth trajectory, Ayoba is well positioned to meet MTN’s Ambition 2025 target of 100 million monthly active users by the end of the 2025 calendar year.

    Facebook rebrands to appeal to young users again

    What Ayoba’s CEO is Saying

    “25 million is a significant milestone to pass on our fourth birthday,” says CEO Burak Akinci. “Our journey has been transformative, and the positive response from our users fuels our drive for innovation. Our users are at the heart of our progress, and we are grateful for their support.” 

    “The first four months of 2023 was a period of significant growth and development for ayoba. We have improved our socialization and messaging functionalities, enhanced our microapp experience and added many more features,” Akinci says.